Featured Publications

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The Politics of Associations

Mr. Williams is a featured contributor to Association Magazine. He shares his advocacy experience with readers in the article entitled: Helping Get Advocacy Right. To read Mr. Williams article, click here.

Government-Relations

Government Relations for Canadian Associations: How to Be the Voice of Your Members with Government

Impact President Huw Williams is the author of Government Relations for Canadian Associations: How to Be the Voice of Your Members with Government, published in 2010 by the Canadian Society of Association Executives (CSAE). This new edition of CSAE’s popular monograph Guide to Government Relations for Directors of Not-for-Profit Organizations has been substantially updated and expanded for today’s complex lobbying landscape in Canada.

The predominant viewpoint of this book is that a proactive and well thought-out government relations strategy best serves the needs of association members. It is a tactical guide for achieving association lobby goals—at all levels of Canadian government relations.

The book has received a positive response from The Hill Times, the go-to publication for government and public affairs information. To read the newspaper’s review of “How to Be the Voice of your Members with Government,” click here.

For further information or to obtain a copy of Williams’ book, please click here or contact Emily Reid at emily@impactcanada.com.

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PR News Crisis Management Guidebook

Mr. Williams also co-authored the fourth volume of the PR News Crisis Management Guidebook, published in 2011.

This updated guidebook is an up-to-the-minute toolkit to be used before, during and after crises. Key highlights include insight, best practices, tips and illustrative case studies.

For further information or to obtain a copy of the Crisis Management Guidebook, please click here or contact Emily Reid at emily@impactcanada.com.

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Huw Williams is now a regular contributor to the Ottawa Business Journal

Huw Williams is now a regular contributor to the Ottawa Business Journal. His professional blog features insider tips for creating successful public relations and communications campaigns.

Click here to read his most recent postings.

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Impact President Huw Williams regularly contributes to the Insurance Brokers Association of Ontario’s (IBAO) newsletter

Impact President Huw Williams regularly contributes to the Insurance Brokers Association of Ontario’s (IBAO) newsletter, The Ontario Broker, writing the PR Strategies page. To see his most recent articles, please click the links below.

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Impact Director of Public Affairs Alana Baker wrote a feature article

Impact Director of Public Affairs Alana Baker wrote a feature article on government advocacy for the Canadian Society for Medical Laboratory Science (CSMLS), a longtime Impact client. To read how advocacy campaigns can greatly enhance the profiles of associations, click here.

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The Canadian Society of Association Executives (CSAE)

The Canadian Society of Association Executives (CSAE) highlighted Impact’s government relations work, making one campaign the subject of a featured article in Association magazine. Impact worked with the Canadian Association of Speech-Language Pathologists (CASLPA) to create awareness of the dangers of noisy toys. The campaign was a huge success, resulting in the tabling of a private member’s bill in support of CASLPA’s initiatives. To read the article entitled Government Relations: Making Yourself Heard, | click here. For more information on this campaign, and to see examples of some of our other successful campaigns, please visit our case studies.

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Impact’s pro bono work has also received media attention, meriting front page placement – in the Ottawa Business Journal. Click here – to read the article.



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